So last week I started this website and wrote two lengthy articles. In them, I stated the topic of this website and said a thing or two about the things you can expect here.
Fortunately, I have some friends who also know *quite* a bit about SEO and blogging. They gave me great feedback about it: thanx guys!
It soon became clear that the way I called this website was giving some people headaches, because their initial interpretation of the word ‘SEO copywriting’ did not match my definitions of it.
I was not talking about copywriting alone. I was talking about everything that had to do with content SEO. Copywriting is actually only a part of that! Also, copywriting is not completely SEO, either.
That’s why I changed the name of this website to ‘A Study in Content SEO’. It’s broader and less specific, but still specific enough to be considered a niche. Also, I think that most SEO’s and copywriters will understand way better now what I’m talking about.
What do you think?
September 25th, 2008 at 2:46 pm
Hi!
Your blog is great and is helping me create way better copy for SEO websites! Thanks a ton!
I’d like your advice on something - consider a website that has dynamic components like a news feed. If the news is going to be of high relevance, how do we get them to be noticed on the search pages? will it be automatically picked up, or do we have to create separate keywords for them?
will be glad if you can help! thanks and do keep writing! i read your blog like the bible!
September 25th, 2008 at 2:51 pm
Hi Shobhana, thnx 4 commenting! Flattery goes a long way ;)
About the news copy: i have some questions for you first. Where does the content of the newsitems come from? Is it original, from your website? Is it embedded within normal HTML, so a search engine can find it?
September 25th, 2008 at 3:41 pm
Hi Ramon!
the news is original. most often, it’s a workshop or something that the company has conducted. i am clueless about whether it’s embedded with normal HTML!
September 25th, 2008 at 3:57 pm
Hi Shobhana, I haven’t seen it yet, so bear with me if I don’t read the situation correctly:
What I would do is show a ‘latest news’ box on your homepage. In that box, display only small (and unique) descriptions of that news, for instance of the latest 3 or five newsitems.
In the newsitems themselves, you always make sure you link to relevant product pages elsewhere in your site, so that the Googlebot will visit those pages too (and does so regularly). So for a workshop for instance: you announce the workshop, and say something like: ‘this workshop is an addition to our $product services’, where the term ‘$product services’ is a link to a relevant product on your site.
Ofcourse all this has to be fully indexable (embedded in normal HTML) by search engine, not through javascript/flash/(i)frames, etc.
September 26th, 2008 at 5:15 am
great!! thanks a ton!
and honestly, what i said is no flattery. it’s 100% genuine!!
will keep you updated once i am done with the site.