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seo copywriting archive

Creating linkable content. Where to start? Here’s 1 idea

9. February 2010

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Where to start when writing good content that attracts links naturally? Wiep has a good idea, and i like it. In fact i like it so much that i’m not going to repeat it here and advise you to visit his article right now!

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Explain SEO copywriting to beautiful women in less than 5 minutes

15. September 2009

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I’m not kidding. You can explain basic SEO copywriting rules in less than 5 minutes, if you connect with knowledge that is already present. I work for a big publisher. My colleagues are typically young, smart, woman, and yes, beautiful. They are very good at what they do, but have no (or little) technical background. That’s [...]

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We like SEO :)

27. October 2008

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Last week I was pinged by Peter van der Graaf [blog] about a funny video he made together with Mathieu Burgerhout [blog]. What they basically did was alter the discohit ‘D.I.S.C.O.’ (I have no idea who made it originally, but I know the tune).

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Checklist user generated content and SEO

10. October 2008

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How to use user generated content on your website and what to think about when you want to make it a success. More and more businesses, particularly web shops, but other, like travel sites, too, are using user generated content on their website. Why should you do that too? And most importantly: how? This article is a checklist filled with a lot of questions you should answer. If you've found these answers, you're ready to implement s successful user generated content strategy

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Journalists show spammers how to write

9. September 2008

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What you can learn from email spam. They're all about improving Click Through Rates, so down them all and learn!

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Meta-description writing for SEO

5. September 2008

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You’ve probably heard it before: writing meta-descriptions is an integral part of search engine optimization. My take on it is that the meta-description provides an important – and FREE – possibility for you to advertise your website in Google, Yahoo, MSN, Ask, etc. This article provides a thorough explanation of what metadescriptions are, why and when [...]

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Do the content shuffle!

9. August 2008

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How to write 20 medium optimized texts in less than 8 hours. Last week I had the assignment to quickly write about 20 pages of text for a website in a *very* competitive market (travel). There was no real budget to hire copywriters and there was a tight deadline. I managed to do it in just [...]

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A temporary change of leadership

2. July 2008

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Just a small post letting you know that in the following two weeks this website will be maintained by my colleague Erik-Jan Bulthuis. He promised to update it with a post he’s been working on, so it’s things as usual :) p.s.: I’ll be in Barcelona with my girlfriend, seeing some touristic things and visiting our [...]

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